Breadcrumb Navigation
- Applications
- Case Studies
- Hamilton Volkswagen
Hamilton Volkswagen
Cree LED Lighting Brings Brilliant Light and Value to Hamilton Volkswagen
- Opportunity
- Solution
- Benefit
Outdated lighting can be a large, but necessary, expense for any business but is especially true for automotive dealerships where lighting is integral to bringing evening shoppers to the car lot to browse inventory and purchase cars. For David Brodtman, general manager of Hamilton VW in Hamilton, NJ, it meant spending, on average, $2000 a month on maintenance. “When the lights went out, there were dark spots on the lot so visibility of the cars suffered as well as visibility of the dealership on the highway where our dealership is located, says Brodtman, “when I was signing those bills to get the lights replaced, I mean it killed me every single time. Every time they come out with that bucket truck, it was $600 even before they touched a light.” Those days are over now that Hamilton VW has replaced outdated and high-pressure sodium lights with Cree LED luminaires.